Bissell thrift shop


Refreshing a heritage and community enterprise.

When our friends at The Bissell Centre in Edmonton were looking to refresh their heritage brand and Thrift Shop, they reached out to Charity Electric.

A clean and retro brushstroke design was a no brainer, invoking the excitement and appeal of the sign painter era, while presenting a brand linked but unique to Bissell. The result is an eye catching design featuring brand colours and fonts, and an exciting new word mark.

We were happy to  design a fresh and exciting new take for their visual identity that paid homage to the history of T.E. Bissell, and the thrift shop that has been a part of the community for decades.